Caryne Say

Caryne Say brings 18+ years building growth inside VC- and PE-backed companies, with $90M+ in attributed revenue across go-to-market systems — including scaling Grovo from $1M to $8M ARR in 12 months and building ABM motions for enterprise healthcare at Cedar. Her focus is founder-led companies where product credibility exists but growth still depends too heavily on the founder, turning commercial instinct into repeatable revenue architecture.

In women's health specifically, she was brought in when a hormonal health brand's growth had flattened, rebuilding audience segmentation and founder narrative to drive $200K in holiday sales and another $50K from a partner webinar. As CGO, Caryne builds IAM's revenue systems the same way — making growth measurable, repeatable, and less dependent on any single founder's voice.